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Advertising with Creative Social Media

If you’re trying to expand your business’ presence on social media, you may have recently noticed a push to utilize newer visuals-based platforms, such as Tumblr, Pinterest, or Snapchat. Advertising on these platforms is not for everyone – especially because their original purpose is for personal use – but for those willing to put in […]

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5 Small Business Breakup Tips

Small Business Breakup Tips Keep it Classy In a world of unicorns and rainbows, there would not be any small business breakups. But the reality is, that at some point in your life, you will break up with a client or business (dumping a client or getting dumped by a client). I’ve come up with 5 […]

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How often should you update your website?

Are you wondering if your website is outdated, or if it needs a facelift? How long does a website last?  Is there a magic number of years before you completely overhaul your business website?  There are no hard rules on when you should update your site, but there are factors that should be considered when […]

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Phase 1 – The Importance of Research in Marketing and Public Relations

“The beginning is the most important part of the work.” – Plato When you hear “marketing and public relations” what do you think of? Whether it’s branding or advertising or social media, it all starts from a common foundation—research. It’s something my Tulane PR professors could not stress enough, and as Kickify’s new intern I’m getting […]

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KingCake.com: Social Media Awesomeness

This time of year, it’s hard to follow any type of social media without seeing something about king cake, especially in New Orleans. Favorite brands, how to make your own, the history of, why there’s a weird little plastic baby inside. You may be following some of the New Orleans big name bakeries, but you […]

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